So you run your school’s social media accounts. This is great when you have stories and photos to share, but what about when nothing is coming in?
Winter break happens to be upon us, but we can’t completely disappear from social media. Our algorithms might suffer! The goal should be at least one post a day.
Amanda, one of our School Account Managers from #SocialSchool4EDU, came up with this helpful list:
- Post a “Best of” series and re-post the best posts from the year – the posts that reached the most people or received the greatest comments.
- Pull content from other FB/Twitter feeds associated with your schools.
- Look up “on this day” in history
- Look for holidays…like national pizza day, etc…(Bonus add a TBT photo with it).
- Promote Instagram
- Promote Twitter
- Promote Youtube
- Use TBT photos and ask a question
- #TriviaTuesday – Ask question about district
- #WellnessWednesday – Share favorite physical activity
- #WisdomWednesday – Share your best advice
- #TBT #ThrowbackThursday
- #ThankfulThursday – What teacher are you most thankful for
- Random Alumni Roll Call
- Pull content from district website
- Share link to school store if they have one
- Share the district mission statement…a reminder of what we are all about…
Do you have more ideas? Share them with a comment below.
And of course, you should be reminding your staff to submit content. I have found the best way to get them to participate is share some of the metrics behind the social media reach. If they realize that the short video from the Chemistry class reached over 2,000 people, they might take the time to submit the cool activity they are doing in their classroom.
And if your staff just struggles with ideas of what to submit, this list of 100 ideas will surely help!